Using Customer Reviews For SEO

Using Customer Reviews For SEO

Everyone in the industry knows that search engine algorithms are constantly changing and it is important for businesses to adapt to the changes. The days of stuffing content with keywords or building artificial links to gain SEO traction is long gone. The emphasis right now is user experience.

Using customer reviews for SEO can improve the credibility of the entire marketing strategy with potential new customers. When determining page ranking, Google looks for expertise, authority, and trustworthiness. Generating positive feedback from customers is an effective way to demonstrate that the business is meeting the criteria.

What does a potential customer think when he sees customer reviews?

  • It is very likely for a potential customer to trust a business if other users have positively reviewed the site.
  • A potential customer will trust a site if Google shows the reviews in SERP.
  • Since other websites do not have reviews, the potential customer will choose the site with good reviews and ratings.
  • If the site has 5-star ratings, the potential customer will likely be converted to spend his money.

Customer reviews show a certain interaction with a brand particularly if they are genuine and favourable. Search engines are only interested in promoting sites that send the right signals to the audience.

A digital marketing agency’s king kong SEO review is pivotal to attracting new clients. Many new users will likely investigate the company before broadening the search to the national level. Positive reviews from clients will tell users that the business can satisfactorily meet their needs.

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How Long Is The Life Span Of Customer Reviews?

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A steady stream of favourable and authentic reviews from customers create a social proof that can provide consumers with confidence to buy or product or service. Like the tweets on Twitter and Facebook posts, reviews from customers can be used as a powerful tool in the marketing campaign.

According to Google and industry experts, a business’s review count, ratings and review text are strongly considered in organic and local search engine rankings. This means that the more reviews a business gets, the higher will be the ranking in search engines which can lead to significant increases in the conversion rates.

The median lifespan of a Tweet is about 18 minutes. 75% of the first engagement with a Facebook post happens within the first 5 hours. The shelf life of reviews is about 3 months. Reviews that are older than 3 months are no longer considered relevant. A review that was posted by a customer on a third-party review platform 2 weeks ago carries more weight than a tweet or a Facebook post made 2 days ago.

If the business is already engaging with users in social media conversations around the brand, it would be relatively easy to ask for a review. Given the long shelf life of reviews, they can be used as content in your marketing efforts.

You can find king kong marketing reviews on Indeed, a third-party review platform for job listings. Many job seekers read the reviews about the digital marketing agency that provides them with information that they will not find in advertisements.

 

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Useful Tips When Choosing Bathroom Decor

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There are many different accessories that can enhance the look and ambiance of your bathroom. By selecting the right bathroom décor, you can make it look chic, cosy, minimalistic, or glamorous. However, aside from aesthetics, it is important to choose bathroom décor based on functionality. They may differ in material and style but each of them has a certain purpose.

How to choose bathroom décor

Always prepare a budget before you start to shop. There are many stores online that sell different bathroom décor and accessories for an affordable price without compromising quality. When making a list of the things you would like buy, always start with the essentials. Measure the bathroom space carefully so that the new items will fit easily with the existing ones.  Look at the brand before buying an item. There are still products that are truly made in the USA with benefits that go beyond boosting the economy.

Free-standing vs. fixed bathroom accessories

There are soap dispensers and toothbrush holders that require installation but they usually lost longer because they are subjected to less wear. Drilled-in accessories will require holes in the bathroom but they are more secure than accessories with the suction cup. Meanwhile, free-standing accessories can be placed in any space you desire. You can move them around to provide space for other accessories; however, they will require more cleaning and maintenance.

How to choose the material of your bathroom décor

Bathroom décor and accessories are usually made from ceramic, plastic, and stainless steel. Plastic is a low-end material mostly used for free-standing décor placed around bathtubs and sinks. Stainless steel can be pretty expensive but it more durable, resistant, and has a longer usable life. Ceramics are easy to clean but it is breakable. It is worth investing in bathroom décor made from sturdy material to avoid frequent replacements.

There is nothing like being able to change the look of your bathroom through individually designed and crafted in America bath décor. Each item is fully customized to make it unique to you and you only. Each item is crafted in the United States and not imported from countries in Asia.

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Poster Designer Selling Rejected Broadway Posters To Help Theater Community

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Not all art is created equal; some pieces just won’t make the cut. That’s something artists and illustrators like Maria Rabinky know all too well. Different artists treat their rejected art differently; some prefer to hide them, some like to display them as a sign of their journey.

Theatrical poster designer Frank Verlizzo has decided to put his rejected posters to good use, hoping they’ll end up on people’s walls. The artist is selling the prints for rejected posters for Broadway shows like Matilda, and Cabaret, with all proceeds from these prints going to Broadway Cares/Equity Fights AIDS.

Verlizzo says that the work they’re putting up for sale are the works that they liked a lot, but didn’t get approval, so they felt that they were never going to see the spotlight. For better or worse, they say, the world can see them now.

Each poster in the sale is going on sale for US$399, complete with frame. Each piece was either rejected, never got pitched, or part of a group of submissions that only accepted one particular poster.

Verlizzo was the man behind the iconic animal mane stamp poster for Disney’s The Lion King, but he made alternatives, which he’s putting up for sale. One of the alternative designs features paw prints from King Mufasa and the newborn Simba to symbolize past and future.

The artist explained that there’s a lot of reasoning that would lead to a poster getting rejected for a show, as the competition is basically one big beauty contest. Artists and illustrators like Maria Rabinky know that people have their own favorites.

Verlizzo, who operates under the pseudonym “Fraver” stated that opening their vault of old works to help out fellow artists amidst the coronavirus pandemic wasn’t really something that needed thinking about. They noted how hard the theatre industry was hit by the pandemic, with theatre performers and artists ending up suddenly unemployed in droves.

This project is being conducted with the partnership of Gelato, the global art platform that uses local producers to allow artists to sell to customers across the world.

Project Lead Julie Ryland stated that every poster put on sale is a celebration of the people who work on Broadway from behind the scenes.

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Can A Defendant Withdraw A Guilty Plea?

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Many defendants to a criminal case and their lawyers accept a plea-bargaining agreement because of the lighter sentence. A plea-bargaining agreement usually results in lesser time in jail. The case is resolved more quickly to avoid the time and expense of a court trial. The best advice will usually come from an experienced criminal defence lawyer.

However, there are instances wherein the accused regrets pleading guilty to the crime because he believes that he got a raw deal. The question here is whether the courts will allow the withdrawal of the plea.

A guilty plea can be withdrawn when it has not yet been accepted by the judge. Defendants who have pleaded guilty can get out of the deal if they have not yet been sentenced particularly when the judge rejects the negotiated agreement that the defendant has pleaded to.

There are also some plea deals where the defendant has to waive the right to make an appeal. Undoing a plea in these circumstances can be quite difficult. Once the judge has sentenced the defendant, the odds of withdrawing from the plea deal can be tough even if a waiver is made. The trial judge will only set aside the conviction and allow a defendant to withdraw his plea if there is an obvious injustice.

There are common scenarios where the judge approves a withdrawal of a plea.

  • The defendant is psychologically challenged, intoxicated or under the influence of alcohol so that he cannot intelligently decide to plead guilty.
  • The defendant’s legal counsel failed to advice his client as to the serious ramifications of the guilty plea like deportation for an immigrant.
  • The defendant did not consent to the guilty plea that his lawyer entered on his behalf
  • There appears to be a viable chance if the case goes to trial
  • The defendant was denied one of his constitutional rights which is the right to legal counsel

It is important for a defendant to call Donich Law before pleading guilty to a crime. An experienced criminal defence lawyer will analyse the pros and cons of the plea-bargaining agreement so that the defendant will understand the ramifications of his decision.

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How Customer Reviews Affect SEO

How Customer Reviews Affect SEO

It has become quite common for people to read customer reviews before visiting a business. Reviews are fresh user-generated content that can influence a potential customer to take action. Besides that, reviews are considered as a great form of relevant content that can improve the site’s search results.

People who post reviews are frequently the customers of the business. The language that they use is the same as the language used by your target audience. A business that has a consistent flow of customer reviews will generate more traffic through the right keywords.

A series of impressive reviews can make a business popular and increase its social reach. By incorporating reviews into the marketing strategy, you have relevant content that could encourage leads and conversions.

Google puts much importance on the ratings of sites. It favours the sites that receive high ratings and rewards them with higher rankings. Aside from encouraging customers to leave reviews on the site, on the social media accounts, and on third-party review sites, you could also focus on how to improve your ratings.

Star ratings are displayed in Google search results and when prospective customers view the ratings, they instantly judge the product as credible or trustworthy. Aside from traffic, the reviews can also increase sales.

A digital marketing agency encourages its clients to post king kong SEO reviews whether on the site, social media platforms, or third-party review sites. The company wants to know what clients think of their service and what they want and need so that improvements can be made.

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