Web Design Critique: Khao Lak Scuba Adventures

Similan-Island-Scooter

This website is owned by a dive center in that offers the best liveaboard diving in Thailand along with diving courses. They are certified with a PADI five-star and offers diving trips from Khao Lak going to Similan Islands and Surin Island which are all considered marine national parks. Today we are going to critique its website.

Image sizes. Looking at the homepage alone, there are at least five different image sizes used all throughout from the header to the bottom of the page. The header and the bottom images have the same size which covers the entire width of the site. It is best to consider uniformity with the image sizes because it helps improve the performance of the website and it impacts the experience of the user as well. For a site with a responsive design, it is important to set the image in the required maximum width.

Content Order. The order of the contents is very important especially in a mobile responsive website. The contents are arranged differently than viewing in a desktop because the screen is smaller. With Khao Lak Scuba Adventu

res website, the placement of the embedded social media site, TripAdvisor rating and customer reviews should be reconsidered. This will create a gap and might disrupt the flow of the website when viewed on mobile. It is also intended to be placed at the bottom of the page as affirmation of the website’s effectiveness and not before the offers and packages have been laid out to the users.

Loading. Despite the large images used for the header and the bottom of the page, the page loads pretty fast. All images and videos loaded properly and no links or videos appeared to be broken.

Fonts. There are quite a few fonts used all throughout the website. The choice of font for the titles is also not very professional looking thus it should be reconsidered.

Colours. The colours used on the website of the best liveaboard diving in Thailand are consistent to that of the colours of the logo in the exception of the announcement which is in red to capture the reader’s attention right away.

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