How Long Is The Life Span Of Customer Reviews?


A steady stream of favourable and authentic reviews from customers create a social proof that can provide consumers with confidence to buy or product or service. Like the tweets on Twitter and Facebook posts, reviews from customers can be used as a powerful tool in the marketing campaign.

According to Google and industry experts, a business’s review count, ratings and review text are strongly considered in organic and local search engine rankings. This means that the more reviews a business gets, the higher will be the ranking in search engines which can lead to significant increases in the conversion rates.

The median lifespan of a Tweet is about 18 minutes. 75% of the first engagement with a Facebook post happens within the first 5 hours. The shelf life of reviews is about 3 months. Reviews that are older than 3 months are no longer considered relevant. A review that was posted by a customer on a third-party review platform 2 weeks ago carries more weight than a tweet or a Facebook post made 2 days ago.

If the business is already engaging with users in social media conversations around the brand, it would be relatively easy to ask for a review. Given the long shelf life of reviews, they can be used as content in your marketing efforts.

You can find king kong marketing reviews on Indeed, a third-party review platform for job listings. Many job seekers read the reviews about the digital marketing agency that provides them with information that they will not find in advertisements.


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Useful Tips When Choosing Bathroom Decor


There are many different accessories that can enhance the look and ambiance of your bathroom. By selecting the right bathroom décor, you can make it look chic, cosy, minimalistic, or glamorous. However, aside from aesthetics, it is important to choose bathroom décor based on functionality. They may differ in material and style but each of them has a certain purpose.

How to choose bathroom décor

Always prepare a budget before you start to shop. There are many stores online that sell different bathroom décor and accessories for an affordable price without compromising quality. When making a list of the things you would like buy, always start with the essentials. Measure the bathroom space carefully so that the new items will fit easily with the existing ones.  Look at the brand before buying an item. There are still products that are truly made in the USA with benefits that go beyond boosting the economy.

Free-standing vs. fixed bathroom accessories

There are soap dispensers and toothbrush holders that require installation but they usually lost longer because they are subjected to less wear. Drilled-in accessories will require holes in the bathroom but they are more secure than accessories with the suction cup. Meanwhile, free-standing accessories can be placed in any space you desire. You can move them around to provide space for other accessories; however, they will require more cleaning and maintenance.

How to choose the material of your bathroom décor

Bathroom décor and accessories are usually made from ceramic, plastic, and stainless steel. Plastic is a low-end material mostly used for free-standing décor placed around bathtubs and sinks. Stainless steel can be pretty expensive but it more durable, resistant, and has a longer usable life. Ceramics are easy to clean but it is breakable. It is worth investing in bathroom décor made from sturdy material to avoid frequent replacements.

There is nothing like being able to change the look of your bathroom through individually designed and crafted in America bath décor. Each item is fully customized to make it unique to you and you only. Each item is crafted in the United States and not imported from countries in Asia.

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Poster Designer Selling Rejected Broadway Posters To Help Theater Community


Not all art is created equal; some pieces just won’t make the cut. That’s something artists and illustrators like Maria Rabinky know all too well. Different artists treat their rejected art differently; some prefer to hide them, some like to display them as a sign of their journey.

Theatrical poster designer Frank Verlizzo has decided to put his rejected posters to good use, hoping they’ll end up on people’s walls. The artist is selling the prints for rejected posters for Broadway shows like Matilda, and Cabaret, with all proceeds from these prints going to Broadway Cares/Equity Fights AIDS.

Verlizzo says that the work they’re putting up for sale are the works that they liked a lot, but didn’t get approval, so they felt that they were never going to see the spotlight. For better or worse, they say, the world can see them now.

Each poster in the sale is going on sale for US$399, complete with frame. Each piece was either rejected, never got pitched, or part of a group of submissions that only accepted one particular poster.

Verlizzo was the man behind the iconic animal mane stamp poster for Disney’s The Lion King, but he made alternatives, which he’s putting up for sale. One of the alternative designs features paw prints from King Mufasa and the newborn Simba to symbolize past and future.

The artist explained that there’s a lot of reasoning that would lead to a poster getting rejected for a show, as the competition is basically one big beauty contest. Artists and illustrators like Maria Rabinky know that people have their own favorites.

Verlizzo, who operates under the pseudonym “Fraver” stated that opening their vault of old works to help out fellow artists amidst the coronavirus pandemic wasn’t really something that needed thinking about. They noted how hard the theatre industry was hit by the pandemic, with theatre performers and artists ending up suddenly unemployed in droves.

This project is being conducted with the partnership of Gelato, the global art platform that uses local producers to allow artists to sell to customers across the world.

Project Lead Julie Ryland stated that every poster put on sale is a celebration of the people who work on Broadway from behind the scenes.

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Can A Defendant Withdraw A Guilty Plea?


Many defendants to a criminal case and their lawyers accept a plea-bargaining agreement because of the lighter sentence. A plea-bargaining agreement usually results in lesser time in jail. The case is resolved more quickly to avoid the time and expense of a court trial. The best advice will usually come from an experienced criminal defence lawyer.

However, there are instances wherein the accused regrets pleading guilty to the crime because he believes that he got a raw deal. The question here is whether the courts will allow the withdrawal of the plea.

A guilty plea can be withdrawn when it has not yet been accepted by the judge. Defendants who have pleaded guilty can get out of the deal if they have not yet been sentenced particularly when the judge rejects the negotiated agreement that the defendant has pleaded to.

There are also some plea deals where the defendant has to waive the right to make an appeal. Undoing a plea in these circumstances can be quite difficult. Once the judge has sentenced the defendant, the odds of withdrawing from the plea deal can be tough even if a waiver is made. The trial judge will only set aside the conviction and allow a defendant to withdraw his plea if there is an obvious injustice.

There are common scenarios where the judge approves a withdrawal of a plea.

  • The defendant is psychologically challenged, intoxicated or under the influence of alcohol so that he cannot intelligently decide to plead guilty.
  • The defendant’s legal counsel failed to advice his client as to the serious ramifications of the guilty plea like deportation for an immigrant.
  • The defendant did not consent to the guilty plea that his lawyer entered on his behalf
  • There appears to be a viable chance if the case goes to trial
  • The defendant was denied one of his constitutional rights which is the right to legal counsel

It is important for a defendant to call Donich Law before pleading guilty to a crime. An experienced criminal defence lawyer will analyse the pros and cons of the plea-bargaining agreement so that the defendant will understand the ramifications of his decision.

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Budget-Friendly Options For Small Businesses Looking For Digital Marketing


2020 has been rough for a lot of businesses, especially for small businesses. Lots of businesses have been forced to make serious adjustments in order to stay afloat. While digital shopping and marketing got a bit of a boost, there were still some serious shifts in the market and the playing field.

People think that smaller businesses can’t keep up with big names like Amazon, but recent developments in digital marketing have made it clear that that is not the case.

For smaller businesses that are looking to market themselves digitally in 2021, here are a few options that have become popular.

Facebook community groups

One of the best ways to be recognized is to be part of a community. Obviously, Facebook is the best option for this but look for others as well.

It’s a zero-cost option for getting to know the local customer base. Here your brand can find people looking for answers, help, and recommendations, and by establishing your brand/organization as a trustworthy authority in your field, you can market yourself with little issue and cost.

Customer relations

One of the most important things, for any business, is to properly nurture their relationships with their customers.

For small businesses, this involves communicating with them regularly, taking a look at their purchases, and, if deemed appropriate, personally marketing to them. A well-timed message marketing to a customer and their needs can be just the thing a business needs to get good attention and a loyal customer.

Consider local service ads

Google Local Service Ads are a good option for small businesses, as the cost is per lead, not per-click, so your returns are better.

Check if you fit Google’s categories and apply for it. If your business meets Google’s requirements, you can now run your ad campaign for that good king kong marketing review and customer attention.

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The State Of Cross-Border Trucking In The United States


The cross-border road freight transport market in the United States is segmented according to the service that it provides. Cross-border freight transport varies from full truckload to less-than-truckload and dedicated load, international transport, international warehousing and logistics and courier, express and parcel deliveries. Road transportation is the most used mode for trade to support the economic growth of the North American countries.

The growth of cross-border road freight transport market can be attributed to the technological advancements in the trucking industry and the trade agreement among the countries in North America. However, market growth is being hampered by road congestions and high emissions. There is strong freight demand but there are fewer trucks that are available for the northbound loads on the US-Mexico border because of the higher trucking rates.

The trucking industry of the USA is considered to be the largest in the world with approximately 3.5 million professional truck drivers in the country. Millions of metric tons of goods are transported from the US by road to Canada and Mexico. However, cross-border trucking in the USA is highly competitive because of the presence of major international players. There are also many new players that cause a moderate fragmentation in the market.

Full truckload is usually used by a shipper to carry a single shipment across the border while the less-than-truckload is used by multiple shippers to ship goods that can be consolidated in a single truck. The goods will be sorted and deconsolidated at the destination warehouse before they are delivered to the consignee.

Many shippers in North America prefer cross-border trucking particularly for large volumes of goods because it is cheaper and has more flexibility in terms of the items being shipped. Cross-border trucking providers usually partner with a freight forwarder to see to the shipping requirements and ensure a solution that works both ways.

When you work with Titan Transline, you are guaranteed reliable transportation across all of North America. The company has years of experience in cross-border logistics to make sure that your products will be seamlessly transported on time every time. Each shipment is handled with the utmost care by an expert and professional team.

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