Web Design Critique: Seek

Responsive-768x484

When it comes to finding a job, things like online profiles, online King Kong marketing reviews and the like matter. Of course, with a lot to keep track of, it helps to ensure that everything’s properly organized, to make sure that people can easily find companies, and vice versa. Seek.com.au got the message, and did pretty well, with a clean, well-organized site with a professional aesthetic.

The site sports the classic ‘cool blue and white’ color scheme, primarily using navy blue as its secondary color, as shown by the company logo sporting these very colors. For emphasis, brighter shades of blue are used on the text, like with the titles and summaries of reviews. A good look at the King Kong marketing reviews on the site will show that they all have bright blue text to highlight the text. Variations in color exist depending on the subsection, which not only allow for easy reading, but identification; in the case of a visitor accidentally clicking the wrong link, they’ll immediately notice even without looking at the address thanks to the colors.

The standard black text to white background is seen here, and does the job of keeping the site clean rather well.

Where SEEK shines, though, is in its organization. At the top of every page are 4 links to its 4 sub-sites: Jobs, Courses, Businesses for Sale, and Volunteering, letting visitors to the site get to the section that they want to without having to do any scrolling whatsoever. Not everyone needs a job after all; some people are just volunteers or are looking for education.

As mentioned before, the specific sub-sections have their own tertiary colors to help keep them distinct from the others; Jobs sticks to navy blue, Businesses for Sale mixes it up with sky blue, while Courses, and Volunteering set themselves apart by sporting a green, and purple and pink color scheme, respectively.

As for the content itself, it’s all organized into little boxes, keeping things easy to read and understand. Key pieces of information are all sorted out, easy to set apart from the rest. This is made easy by the fact that the site doesn’t rely on particularly verbose content to get its point across; it’s more reliant on a good mix of visual media, bits of text, and good organization to present an appealing environment for people looking for employment or employees.

Overall, it’s a very good effort, with little issues. There really isn’t a lack of content, though a bit of elaboration might be useful, and the main menu doesn’t stick to the top of the browser, forcing people to scroll up if they want to navigate.

 

Posted in Marketing, Tips, Website | Comments Off on Web Design Critique: Seek

Web Design Critique: Kyle David Group

Web Design Critique: Kyle David Group

For a company of web designers, it’s important that they present themselves properly; that their own site is a well-designed, well-put together project that has the user’s experience at the core of its construction. And, truth be told, it’s doing pretty well.

One of the key principles in designing a site is to make sure that any visitor doesn’t have questions as to what the site is about. Every page greets visitors with the page’s name, as well as its purpose in big, bold, black text, which stands out quite nicely from its white background. The site’s easy to scan, as well, with strategically placed images and videos to help with the endeavor.

Content, appropriately enough, is designed for easy scanning. There’s little not a lot of text to work with, but what is there is informative and helpful enough that it’s not too big of an issue. Images and videos are strewn about the pages, which mean that there’s always something to divert one’s attention to. Some images even sport a grape color filter over them to help them stick out from the rest of the page, without being too distracting. For any images that get the same treatment, white text is used, allowing for easy reading and contrast.

As for overall color scheme, the site sticks to grape as its highlight color, combined with the standard monochrome shades of white, grey, and black. The main menu, which sticks to the top of the page is the same color as the background, with only a grey line separating it from the body. While this can be hard to distinguish from the background at times, the judicious use of visual media and the color grape means it’s distinguishable.

Every page doesn’t take long to load, and is designed more for an easier flow and segmentation. Content that might’ve been walls of text are spread across different pages, maintaining the easy-to-scan, simple, and compact aesthetic. While there might be some issues with loading based on the visitor’s connection, the site itself doesn’t really take long or act up in any way that’s detrimental to the overall experience.

Overall, KDG’s site is pretty much what one would expect a site made by web designers for web designers to look like. Neat, polished, and informative without being bland, it’s an example of what good web design can do for a site.

Posted in Business, Critique, Web Design, Website | Comments Off on Web Design Critique: Kyle David Group

Web Design Critique: Affordable Dental Solutions

Web Design Critique: Affordable Dental Solutions

When someone looks up things like “how do dental implants work”, they want their answers delivered to them as quickly and conveniently as possible. Affordable Dental Solutions got the memo well enough, but they might’ve overdone it. Or underdone it. Either can work.

First off, Affordable Dental Solutions’ theme is quite well done. Simple colors, clean divisions, and distinct images; helped by the choice of slapping color filters onto them. The layout’s easy to understand and browse through, and finding something you want and/or need isn’t the slightest bit difficult. Straightforward and easy to use, the UI has no glaring weaknesses, other than, maybe, being a bit dull at times. There’s a few sections differentiated with light grey backgrounds, while some have white backgrounds, the same color as the header, which can make them blend into each other when people scroll down.

First thing that’ll greet visitors to the site are the contact details for the firm, as well as a big, blue button for requesting an appointment. It sets the tone of the site well; they know their target audience, what they want, and they plan to deliver. At the bottom of the site, are additional links that help with navigation and finding nearby locations.

As for loading, there’s little of that to be done, which is really good, and helps give it a solid user experience. It can’t be stated enough; the site is great, with a clean, professional layout. It knows what it wants to do. If one were to ask “how do dental implants work”, then one would find it easily.

A few of the pages, however, are decidedly lacking in content, showing an uneven distribution. The important pages, like explanations for services and ‘About Us’ page are nice and full, but the others aren’t.

There’s also only one banner image for the whole site, with another footer image. There are customer testimonials, but there’s only so many of them, both excerpts and videos, and they’re reused; once for the service that particular patient had, and the ‘Patient Stories’ page.

There’s nothing particularly bad about ADS’s site, and its content is solid, but it needs to set itself apart a bit more, and embrace a more distinct identity. What it’s got works, it could just use a bit of personality.

Posted in Health, Service, Tips, Website | Comments Off on Web Design Critique: Affordable Dental Solutions

Fast Facts About Palatal Expanders

Fast Facts About Palatal Expanders

Generally, palatal expanders are a type of orthodontic device fitted to those who want to prevent or correct crossbites and teeth crowding. The procedure is generally recommended to those who have not yet reached their puberty stage or children below 14 or 15 years old. Adults can also wear palatal expanders but it is generally recommended by orthodontists for adults to get the removable type since adult bones are already harder to move. Look for qualified and experienced orthodontics to ensure that you will get high quality service without breaking the bank. The price range for palatal expander varies depending on the treatment required and the age of the patient.

Advantages and Disadvantages  

One of the positive things about having a palatal expander is that your child’s potential or current orthodontic issues are immediately corrected. The older the patient gets, the harder it is to fix the dental problem, not to mention, more costly. Another advantage of palatal expanders is it aids in enabling the child to breathe easier, which is beneficial for those with sleep apnea. Crossbites, which affects speech and the way the child chews his or her food may also be treated with the procedure.

However, the entire treatment can be costly. It can reach up to $3,000, depending on the severity of the correction needed and the child’s age. The procedure can also cause minor discomfort while the expansion is happening.

Caring process

While one is undergoing the process, dental hygiene is highly recommended. While kids are wearing the palatal expander, it is important for them to clean and brush their teeth every after eating. They can also use mouthwash with anti-bacteria to prevent cavities and decay. Expert dentists also recommend the use of toothpaste with fluoride to strengthen the teeth and protect them from damage.

Another important caring tip, not just for those who are wearing palatal expanders, but for everyone, especially young children, is to visit a dentist for check-up, at least once every six months or depending on the need. Through the check-up, the dentist or orthodontists can determine the areas that require more attention and how to keep one’s teeth and gums healthy.

Posted in Palatal Expanders, Tips, Website | Comments Off on Fast Facts About Palatal Expanders

Tips To Design A Strong UX/UI

The User experience and user interface design of a website or mobile application are critical factors that determine its success. A good UX helps the users to do the tasks they are interested to do, while browsing your webpage or mobile app.

You have to keep the audience’s requirements at the center while designing the UX/UI design of your website or app. This helps to ensure that your users are pleased while using your website/app.  When the users feel good to use the app they are more likely to stick to the website/ app and recommend it to their family and friends.

Here are some tips to create a great UI/U design for your website or mobile application.

Think Like Your Audience

You have to put yourself in your customer’s shoes and think like them to determine what they would like to do on your page. Make a list of all the actions and arrange the actions into a sequence. For example, if you are selling books

  1. The customer will first land on your homepage
  2. They will click on the author of their choice or the genre of the book
  3. They will next choose the book they want to buy
  4. Check out

Ensure that each and every action by the customers should be done in maximum 5 steps.

For example, in the website of KDG, www.kyledavidgroup.com, the UX/UI is very simple. You can easily search for the products and services they offer and know more about each of the services with the click of a button. All the tabs that lead to different pages that talk about the services provided are placed at the top of page, which makes it easier for the users to locate them. You can contact the company by clicking the contact tab and filling out their contact form.

Evoke Emotions

Think what emotions you want to invoke in your audience when they visit your web page and purchase your products or services. Use different elements of the UX/UI design to evoke these feelings. Your brand identity and voice should be the guiding point while designing the elements of your UX design such as shapes, colors, content, navigation etc.

Sketch Out Each Page

The next step is to sketch each page of your website or app. Use the list of actions prepared in the first step to sketch the pages of your website.

Test and Analyze

Testing helps you to identify any flaws in the design and analyze the reasons. You can ask your friends, family and colleagues to test the UX of your website or app.

A good UX/UI design is important to ensure the success of your website/ app. Consult experienced website designers with expertise in UX/UI designing to help you in the process.

Posted in Business, Critique, Website | Comments Off on Tips To Design A Strong UX/UI

Web design critique: www.starbrightmontessori.com

Web design critique: www.starbrightmontessori.com

Very often, parents find it pretty difficult to choose a preschool for their child. Every parent wants quality education for their child because of the benefits it will provide throughout the child’s life. At Starbright Montessori, parents are assured that their child’s physical, emotional and cognitive skills will be developed in a favourable environment.

One of the biggest challenges for a web designer is to make sure that the school website stands out from the competition. Web design must be memorable and make a strong impact to the target audience. The website of Starbright Montessori has been designed with simplicity in mind. It seems that the goal of the web designer is to make content easily accessible without any distractions and clutter.

The website has a clean layout without any unnecessary clutter that will distract the user’s attention from information. The space between the lines makes it easier to read text. Readers are guided accordingly to the most important parts of design in a subtle way. Users can get information quickly because pages are not overcrowded with graphics and images. Besides that, simple designs are also easy to update.

It is very noticeable that the homepage does not contain any images. Visitors will only see informative videos below the call to action button. Instead of images on the homepage, pictures are complied in the gallery that can be clicked on from the navigation menu. Navigation is simple and clear enough for a user who wants more information about the school and its features. However, it is easy enough to be more creative in some of the pages because there are some audiences that prefer color and excitement.

Not only does the school sell itself – it also lists down the benefits of preschool programs. Support is provided through the parents testimonials in the YouTube video. Using videos in web design is a good trick because there are users who are too impatient to read text. Starbright Montessori also has a page for school events. This is another way of showcasing what the school offers to students and parents. The website tells a good story which can convince parents to put their children to preschool.

 

Posted in Business, Critique, Service, Tips, Website | Comments Off on Web design critique: www.starbrightmontessori.com
« Older posts
Newer posts »